How to Grow and Care for Florist’s Azaleas Indoors

Rhododendron simsii

With their bright flowers and rich, evergreen leaves, potted azaleas can bring cheer to even the gloomiest of winter seasons.

Along with poinsettias, they’re often found at florists’ shops and grocery stores around the country during the holiday season.

But are these azaleas (Rhododendron simsii) viable as long-term houseplants? Will they bloom again?

You might be asking yourself these questions and more, especially if a friend has just gifted you a graceful, flowering houseplant with a base wrapped in shiny foil. In this guide, we’ll answer all of your questions.

A close up vertical image of florist's azaleas (Rhododendron simsii) growing in a dark pink pot indoors. To the top and bottom of the frame is green and white printed text.

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Before we get started, please note that azaleas are highly toxic if ingested. If you have pets or young children at home, keep these plants well out of reach, or consider a nontoxic option instead.

Here’s what we’ll cover:

What Are Florist’s Azaleas?

Azaleas are perennial flowering shrubs in the Rhododendron genus and the heath or heather family, Ericaceae, of which blueberries are also a part.

In this guide, we’ll be talking about evergreen cultivars and hybrids of R. simsii, as these are the ones commonly grown as houseplants, and given as gifts during the holidays. They typically top out at 18 inches tall and wide when grown indoors.

A close up horizontal image of bright pink Rhododendron simsii flowers contrasting with the dark green foliage.

This species is native to parts of eastern Asia and in their natural habitat, plants can grow up to six feet tall and wide.

Though they are evergreen, these shrubs have a unique leaf system. There are two sets: leaves that emerge in the spring, which are thin and about two inches long.

These turn yellow and fall off in the fall, but not before the small, thick summer leaves emerge. The leaves hang on through wintertime before they fall off in the spring after the new leaves have come out.

Flowers are most often white, purple, pink, red, or salmon. Single flowers have five petals, five to 10 stamens, and one pistil. Flowers can be single-flowered, or semi-double and double-flowered, wherein some or all of the stamens become petals.

These plants prefer acidic soil, with a pH of 4.5 to 6.0. When grown indoors they like to receive eight hours of bright indirect light every day. They prefer indoor temperatures of between 60 and 65°F, especially when they’re actively blooming.

To learn more about azaleas and how to grow them in the garden, check out our guide.

Like autumn mums and winter poinsettias, the azaleas purchased from florists or grocery stores are often grown as short-lived houseplants. They are forced to bloom during the winter months by careful manipulation of their growing conditions.

Holiday shrubs are propagated in tightly controlled conditions in a greenhouse, and it’s a shock to the plant’s system to come to your home with its completely different temperature, humidity, and light conditions.

A close up horizontal image of potted azeleas in a greenhouse at a garden nursery.

Once the blooms fade, these plants are typically thrown out because they’re considered hard to keep alive, and even harder to force to bloom again. But with the right care, they can continue to grow and bloom for years.

Plus, they can be propagated easily from cuttings, so you can make new plants to fill your home and share with friends.


By far the most common way that gardeners, florists, and other commercial growers propagate florist’s azaleas is by taking softwood cuttings.

Since this method is easy to do indoors at home, it’s the one we’ll cover here. But note that these plants can also be propagated by planting seed (although hybrid varieties won’t grow true to the parent plant), by grafting, and by tip layering.

Softwood Cuttings

In the spring, when the plant is producing new stem growth, is an excellent time to take cuttings. Gather your materials first:

Fill the containers with the potting mixture and spray with water to moisten.

Select a young branch that’s light in color. With your sanitized pruning shears, cut the branch three to six inches down from the tip.

Remove any leaves from the bottom half of the cutting. Using your pruners or a sharp knife, scrape away the bark on the bottom inch of the cutting and dip it in the rooting hormone powder.

You may need to lightly spray the shaved section with water first, so it will stick.

Stick the cutting in the potting mixture, placing one in each cup. Set the cups together on the warm heat mat, spray the soil with the misting bottle, such as this one from Terrain, and cover with a humidity dome.

Haws Plant Mister

Make sure the mat is located in a spot that receives at least six hours of indirect sunlight every day.

Keep the seedlings warm and watered, and you should see roots developing within four to eight weeks, at which point you can transplant them to a larger pot.

Choose an eight- to 10-inch container with drainage holes. Fill with potting mix, and dig a hole as wide and deep as the root ball on your cutting.

Gently remove the rooted cutting from its original container, soil and all, and tuck it into the waiting pot.

Backfill with potting mix and water it thoroughly before placing the pot in a location where it will receive at least six hours of bright, indirect sunlight every day.

How to Grow

When you first bring your florist’s azalea home from the store, don’t rush to transplant it. Remove any decorative outer foil or wrapping from around the plant as this can inhibit drainage.

A close up horizontal image of a Rhododendron simsii with bright pink flowers, growing in a pot set on a small white table by a window.

Set it in a location with bright, indirect light, where the temperature remains a constant 60 to 65°F. Avoid placing it near heating vents, doors that open and close regularly, or in areas that have dramatic temperature fluctuations.

Water every few days, allowing the top half inch of potting mix to dry out between waterings. Avoid watering the leaves. And don’t ever let the soil completely dry out – this is one of the main reasons florist’s azaleas die.

Ideally, you should use distilled water or rainwater to hydrate your plant, as municipal water is generally too alkaline, particularly if you live in a hard-water area.

In general, florist’s azaleas bought from the store come potted in peat moss and nothing more.

Peat moss can dry out quickly if you forget to water it for even a few days. If the plant’s leaves begin to drop and the potting medium feels bone-dry, immerse the base of the plant, pot and all, in a container of lukewarm water for 15 minutes. Set the pot in the sink to allow it to drain excess water, and your azalea should spring back to life.

A close up horizontal image of a florist's azalea with white flowers growing in a pot on a windowsill.

Try to keep the area around the plant humid by setting the pot on a plastic tray, filling the tray with pebbles, and watering the rocks every other day.

Your plant will thrive in the container it came in until the blooms fade, typically a few weeks after purchase.

After the blooms fade, you can go ahead and repot your plant into a larger container with drainage holes. Select a pot that’s two sizes larger than the original container it was growing in.

Azaleas love slightly acidic soil with a pH of 4.5 to 6.0.

A close up vertical image of a bag of potting soil from Coast of Maine for acid loving plants isolated on a white background.

Coast of Maine Potting Soil

When repotting, it’s best to purchase a potting soil specifically designed for azaleas, such as this one from Coast of Maine, available from Home Depot.

After the plant has finished flowering, fertilize every two weeks with a mix meant for acid-loving plants, applied according to package instructions.

A close up square image of the packaging of Dr Earth Acid Lovers fertilizer isolated on a white background.

Dr. Earth Acid Lovers Fertilizer

I prefer this fertilizer from Dr. Earth, which is available at the Home Depot.

Growing Tips

  • Provide bright indirect sunlight.
  • Water every couple of days or more often as needed, taking care to only let the top half inch of soil dry out.
  • Fertilize with a product for acid-loving plants during active growth, but not during blooming.
  • Set pots on a tray filled with pebbles and water to maintain humidity around the plant.

Pruning and Maintenance

Florist’s azaleas don’t need heavy pruning. You can deadhead spent flowers to encourage your plant to produce new blooms, and remove any broken, dead, or diseased branches.

A close up horizontal image of a potted azalea with pink flowers growing indoors.

If the plant looks scraggly after blooming and you want to retain a rounded shape, feel free to trim any wayward branches with a pair of clean pruning shears if you wish. Don’t prune more than a third of the branches at one time, preferably less.

In order for these plants to bloom, they need a chilling period of about two months with temperatures between 40 to 50°F. Commercial growers achieve this by keeping the plants in controlled environments so that they bloom in time for the holidays.

You can replicate this by placing your plant in a basement or other suitable location. Reduce watering during this period, but do not allow the soil to completely dry out.

After two months of cooler temperatures, move your plant to a spot with consistent temperatures of 60 to 65°F for the flower buds to form.

During the summer months, after all risk of frost has passed, you can place your plant outdoors in a protected area on your porch or patio. Always remember to harden it off gradually over the course of a week to 10 days, by placing the plant outdoors for increasing amounts of time.

Bring your florist’s azalea back indoors before first frost – exposure to freezing temperatures, even for a short time, will kill the plant. Plan well in advance so that you can acclimate your plant to indoor conditions gradually. Bring it indoors for increasing amounts of time over the course of a week.

Avoid repotting often: let the plant make a home in the pot you transplant it to after you purchase it, and keep it there for at least three years at a time.

Cultivars to Select

There are several excellent cultivars that you may purchase to grow indoors. We’ve selected a few of the most festive and elegant varieties to share with you.

Christmas Cheer

With ruffled, double-flowered blooms in red and white contrasted against dark green leaves, ‘Christmas Cheer’ is the perfect houseplant to raise your spirits during the holidays – and long after they end.

A close up square image of red and white Rhododendron simsii 'Christmas Cheer' in a wooden pot isolated on a white background.

‘Christmas Cheer’

It’s available in a cute wooden container that you can use for display through the holidays before transplanting it to a pot with better drainage.

Find ‘Christmas Cheer’ in a four-inch container online from Bower & Branch, via Nature Hills Nursery.


No snow in your area? No problem. Just bring home a topiary ‘Snowflake’ azalea, grown on braided branches to resemble a small tree topped with snow-white, double-flowered, ruffled blooms.

A close up image of a small white Rhododendron simsii 'Snowflake' growing in a wooden pot isolated on a white background.


You can purchase your own plant in a four-inch wooden container online from Bower & Branch, available via Nature Hills Nursery.

Reindeer Red

Brighten your home with ‘Reindeer Red,’ its cheery red, ruffled blooms contrasting with the deep green foliage.

A close up square image of a potted Rhododendron simsii 'Reindeer Red' growing indoors.

‘Reindeer Red’

You can find ‘Reindeer Red’ in a rustic wooden planter available from Bower and Branch via Nature Hills Nursery.

Managing Pests and Disease

Grown indoors, these houseplants aren’t plagued by much in the way of pests and diseases.

It’s possible that your plants could develop root rot if you water too much – or if the pot or the soil isn’t well draining.

Unfortunately, this typically means the end of your plant, so your best bet is to keep the soil moist but not waterlogged, and always avoid watering the leaves as a means of prevention.

As for pests, the only ones you’ll generally need to keep an eye out for are spider mites. These common houseplant pests won’t do serious damage to your plant if you catch them early.

If that telltale cottony webbing and those pinprick-sized mites appear on the foliage, immediately remove the webbing, mites, and affected leaves.

A close up vertical image of a ready to spray bottle of Bonide Mite-X isolated on a white background.

Bonide Mite-X

You can spray the plant with Bonide’s Mite-X, available from Arbico Organics.

Learn more about how to deal with spider mites in our guide.

Best Uses

Clearly the best way to use these potted plants is to let them provide a touch of good cheer in the middle of a dreary winter.

A close up horizontal image of a potted florist's azalea on a white side table with a cup of tea pictured in filtered sunshine.

Since they’re so easy to propagate, they can also provide a rewarding early-spring activity for you, by growing new plants from cuttings.

Either give the new indoor azaleas away to your friends, or keep them for yourself, filling your entire home with brightness and beauty.

Quick Reference Growing Guide

Plant Type:Perennial flowering shrubFlower/Foliage Color:Cream, coral, mauve, pink, red, salmon, white/green
Native to:Eastern AsiaMaintenance:Moderate
Hardiness (USDA Zone):8-10 (outdoors)Tolerance:Humidity
Exposure:Bright indirect lightSoil Type:Organically-rich potting soil
Height:12-24 inchesSoil pH:4.5-6.0
Spread:12-18 inchesSoil Drainage:Well-draining
Growth Rate:ModerateFamily:Ericaceae
Water Needs:Moderate-highGenus:Rhododendron
Common Pests and Disease:Aphids, spider mites; root rotSpecies:Simsii

Dreamy Winter Blooms

Florist’s azaleas bring a touch of colorful cheer to the holiday season, and when everything is covered in snow or soggy with rain, the indoor azalea reminds us that spring isn’t really all that far away.

A close up horizontal image of a florist's azalea (Rhododendron simsii) with bright pink flowers.

What’s your favorite thing about these lovely flowers? Leave your questions and stories in the comments section below.

And in the meantime, read these articles on growing azaleas next: 

Photo of author
Laura Ojeda Melchor grew up helping her mom in the garden in Montana, and as an adult she’s brought her cold-weather gardening skills with her to her home in Alaska. She’s especially proud of the flowerbeds she and her three-year-old son built with rocks dug up from their little Alaska homestead. As a freelance writer, she contributes to several websites and blogs across the web. Laura also writes novels and holds an MFA in writing from Vermont College of Fine Arts.

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Yolanda (@guest_21448)
1 year ago

I am very grateful! I wouldn’t never know that we can grow azaleas indoors.

Rose Kennedy
Rose Kennedy(@rosekennedy)
Gardening Writer
Reply to  Yolanda
1 year ago

Thanks so much for reading, Yolanda! I’ve had a lot of fun with this indoor gardening project, too!

AnnW (@guest_34796)
9 months ago

When they go dormant for the 40-60 degrees, do they still need to have some sunlight or can we put in lower level where it is cooler, but not as much sun??

Rose Kennedy
Rose Kennedy(@rosekennedy)
Gardening Writer
Reply to  AnnW
9 months ago

Hello AnnW, a little less light is fine, but not total darkness.

Remember to provide indirect light, not direct sun. You might want to place it a few feet from a sunny window in the garage.

I always recommend that people take a few softwood cuttings in spring so they can experiment with different growing and chilling methods without killing all their plants.

For example, some people chill florist’s azaleas in a basement with only artificial light, but I wouldn’t want to risk that if I only had one.

Thanks for reading and good luck.